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Feature phones made a comeback in Africa as smartphone growth slowed last year


After a decade of strong growth, the expected crossover of smartphones finally overtaking feature phone usage in Africa did not happen last year. In fact, feature phones had a bit of a surge.

Smartphone shipments to the continent grew by only 3.4% year on year—a sharp slump compared to double-digit growth rates recorded in recent years according to data from IDC, a technology research firm.

The slowdown in smartphone shipments was down to economic headwinds in some of the continent’s leading markets. Nigeria, Africa’s largest market, had a “particularly tough year”. Nigeria had its first recession in two decades and the naira devaluation has weakened purchasing power of locals and hurt imports.


#Africa

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RCS Ottawa

Basil Crozier - Chair

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