• The Guardian

Has dopamine got us hooked on tech?

Updated: Mar 28


Facebook's founding president, recently admitted that the social network was founded not to unite us, but to distract us. “The thought process was: ‘How do we consume as much of your time and conscious attention as possible?’"

Tech companies understand what causes dopamine surges in the brain and they lace their products with ‘hijacking techniques’ that lure us in and create ‘compulsion loops’.” Most social media sites create irregularly timed rewards, a technique long employed by the makers of slot machines. Read more ...


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